SAP Customer Appreciation Network

Become part of the SAP Customer Appreciation Network, a global community where you can earn recognition and rewards by sharing your story and making meaningful connections.
SAP Customer Appreciation Network

What is the SAP Customer Appreciation Network?

Two customers smiling and looking at laptop

The Customer Appreciation Network is SAP’s advocacy program, uniting customers from around the world in one global community. As a member, you choose how and when to engage—whether that’s sharing your story, showcasing your expertise at events, or simply staying connected. Every contribution, big or small, is recognized and rewarded.

Recognition

Gain visibility across SAP channels and showcase your organization's success to a global audience.

 

Professional Growth

Build your personal brand through speaking opportunities, customer stories, and thought leadership activities.

 

Networking

Connect with peers, industry leaders, SAP experts, and fellow innovators from around the world.

Exclusive Access

Participate in unique programs, events, product discussions, and engagement opportunities available only to members.

Rewards

Earn points for your participation and unlock tier-based benefits, experiences, and recognition.

Influence

Share your feedback and real-world experience to help shape SAP solutions, programs, and customer initiatives.

If I were to describe Customer Appreciation Network in three words, they would be community, engagement and knowledge.

Saravanan K Nagarajan

Architect and Community Lead | Coöperatieve Rabobank U.A.

How it works

Join

Become a member of this global community of SAP customers to gain access to advocacy opportunities and exclusive experiences

 

Participate

Find opportunities to participate in customer stories, speaking engagements, product reviews, peer references, innovation programs, and community interactions.

Earn Recognition & Rewards

Earn points through participation, advance through membership tiers, and access new benefits, experiences, and opportunities over time.

Ways to participate

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Share your story

Showcase your transformation journey and business success across your social channels and through a range of advocacy activities.

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Speak at events

Share your expertise at SAP events, webinars, and industry discussions.

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Influence innovation

Provide feedback on new offerings and help shape future SAP solutions.

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Join customer conversations

Share your experience and expertise with prospective customers.

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Write reviews

Help community members plan their transformations by sharing insights about your own experiences with SAP solutions.

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Engage with the community

Connect and collaborate with fellow SAP customers.

See how customers are succeeding with SAP

Explore success stories shared by customers from our global community.

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Sowing the seeds for more-efficient customer interactions with modern integration capabilities

Discover how Florida Crystals modernized its B2B ordering and invoicing.

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Delivering on a compulsion for continuous innovation through a far-reaching transformation to advanced ERP in the cloud

Learn how Chiesi built a future-fit business landscape.

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Building a future-ready workforce on an employee data foundation

Explore McCarthy Building Companies’ journey to transforming workforce intelligence to scale growth and diversify its business.

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Improving productivity and supporting business growth with integrated cloud solutions

 Explore how Sovanta is enhancing user experiences through process innovation.

Frequently asked questions

Program overview

We created SAP Customer Appreciation Network to provide a modern, unified way for customers to engage with SAP, be recognized for their contributions, and access a wide range of advocacy opportunities—like speaking at events, sharing a success story, or providing feedback on SAP innovations.

SAP Customer Appreciation Network gives you more flexibility and transparency. You can choose how and when to participate, see your progress in a members-only portal, and earn rewards for a wider variety of activities—not just reference activities.

Membership and participation

Any SAP customer is welcome to join. Simply register via our online portal by clicking here.

Yes. We encourage you to invite colleagues who also use SAP products to join. There's even a portal activity for doing just that—and it lets you earn points.

Yes. If you move to a new company, you can update your profile to reflect your new role and continue participating.

Yes. Even if your company policy restricts physical rewards, you can still take part in activities, earn recognition, and receive non-monetary benefits, such as digital badges.

Advocacy activities

Activities include speaking at events, providing peer references, sharing testimonials, participating in surveys, writing product reviews, and more. You’ll see personalized opportunities when you log into the portal.

Yes. As a member, you’ll have access to a private community of advocates and opportunities to join exclusive virtual events and innovation sessions.

Rewards and recognition

Rewards across three different membership tiers include discounts on SAP Learning Hub, passes to SAP events, charitable donation opportunities, exclusive experiences, SAP swag, and more.

As you earn points, your points help you climb through three membership tiers: Innovator, Visionary, and Icon.

Yes. When logged into the portal, you’ll see both your current and lifetime points, as well as how many points are needed to reach the next tier.

Points will remain active until January 1, 2027, allowing participants time to build progress and move up through the program tiers. Following the points reset on January 1, 2027, points will reset each calendar year, but your tier status will carry into the following year.

Log into SAP Customer Appreciation Network and click on “My Rewards” to see the benefits available at your current tier, as well as how to unlock the next level.

Support and feedback

You can provide feedback within the portal or reach out to us directly at sapcustomerappreciationnetwork@mail.sap.com.

Please reach out to us directly at sapcustomerappreciationnetwork@mail.sap.com and we’d be happy to assist.